
Friday, April 9, 2010
Learn Internet Marketing and Set Up Your Own Online Business

How to Plan Your Blog to Make Money Online

The Blogging Categories
Generally, there are several types of blogs. Nevertheless, there are three popular categories of blogs, such as: the organizational, business and personal blogs.
The first category, the organization, uses the power of blogs to communicate either externally with the public or internally within their organizations. This kind of blog has the purpose of facilitation internal communications amongst employees, colleagues and other organizational personnel. In addition, organizational blogs normally publish information that is of interest by the public.
The business blogs, on the other hand, are for promoting services or products offered by businesses in order to help increase profits, revenue and interest of potential consumers. These kinds of blogs can look for ways to increase their reputation and authority with vendors, customers and partners. They do this by publishing contents that express expertise and knowledge within a specific market portion, niche or industry.
The personal blogs are those that contain contents that are more of a reflection of bloggers’ opinions and thoughts. Normally, they are used to publish articles that voice their points of view on several kinds and varieties of events and topics.
The Target Audience:
Your target audience and blogging style comes hand in hand. The moment you think of creating your own blog, you must first realize what your target audience is; you must know what they want, need and desire to read about. The blog you create and the contents you publish must provide quality and value to the readers in order to be effective in establishing communication and expanding readership.
More so, the kind of blog you want to create essentially creates its own target audience. This can help you in getting good amount of traffic as well as to make money online.
Updating Your Content in Blogs

Five Tips for Low Budget Traffic Creation

1. Design a survey that asks questions to help you learn specific needs and interests of your target audience. Then have them pick up their thank-you gift for responding at your website address.
2. Purchase and then put to the test a quality, proven product or service that will help to set up an online business and then write a testimonial for it including your website address. Submit it to the author/creator and ask him or her to add it to the testimonial section of the product/service's website.
3. Put together or find a free report that ties in to the needs/concerns of your target audience. Upload it to your site and then advertise the free report which can be downloaded from your website address.
4. Find online forums that focus on your target audience, then join and follow the ones that are of particular interest to you. Follow the posts to determine specific needs, concerns or problems being discussed. Come up with a solution yourself or find an existing professional solution. Create the solution or purchase it and place it on your site. Then post a response sharing your solution to your target market’s problem that includes your site’s link to it.
5. Here’s a slight twist on the previous tactic. Do a joint venture with a respected professional in your target audience's field of interest. Find out the needs/concerns of their 'list' and then either create or find an existing solution to the problem.
Building a Good Foundation for Your Online Business

One of the biggest problems for most people who decide to start or set up an online business is that they often get started on the wrong step. While it’s true that the purpose of a business is to sell a product or service, many people never take the time to sit down and determine just what their business is going to offer and to whom they will be offering it to.
The “missing step” being referred is commonly known as finding your niche, or determining your target market in the internet market. Taking the time to decide what your niche market is the smartest way to get started. Once you know why you want to contact people, then you will know to whom it is you need to communicate with and for what reason.
What this means is that you need to take the time to first, decide what information or product you're going to offer. Next, you need to determine if there is a market for this product, the market’s size, and whether or not they have disposable income that they are willing to spend on products or services related to their area of interest. Put another way, “Is there a target market for this product?”
In case you're not sure just what a niche is, it's a very specific portion of a much larger market. For instance, Internet Marketing is a market. But, e-book marketing, list building and traffic conversion are niche markets within the larger market. Take the time to measure your market and, if any of the previously mentioned criteria aren't true for the niche market you’re considering, then look for another niche.
The reason that people are online is two-fold: information and community. Everyone on the Internet wants to find more information on a given subject or, they are looking for people with similar interests (community).